Join us in Prague for intensive workshops dedicated to expanding your knowledge and capabilities in strategic account management. SAMA Academy (known as SAMA University in the US) offers five of our most popular strategic account management skill–building workshops. You have the option to take classes individually or in combination. View the detailed course descriptions to see if these workshops are right for you.



Prague, Czech Republic

InterContinental Praha Parizska 30 Prague, 110 00


Program Agenda:

March 14-15, 2012

7:30 - 8:30 Registration & Breakfast
8:30 - 10:00 Classes in Session
10:00 - 10:30 Break
10:30 - 12:00 Classes in Session
12:00 - 13:00Group Lunch
13:00 - 14:30 Classes in Session
14:30 - 15:00 Break
15:00 - 17:00 Classes in Session
17:00 Adjourn

Join us in Prague for SAMA's Pan-European Conference before SAMA Academy on 11-13, March. For more information and to register for the conference click here.

  SAMA Academy PEC Attendee Price


1 Day Fee

2 Day Fee

1 Day Fee

2 Day Fee

Corporate Member € 845 € 1,415 € 745 € 1,215
Individual Member € 970 € 1620 € 870 € 1,420
Non-Member € 1,055 € 1,760 € 955 € 1,560
Fee must be paid at time of registration in Euro ONLY.
Discounts: PEC Attendee rates will be retroactively applied upon registration for both events. Teams of 5 or more from the same company are eligible for a discount of per person per day. Please contact Rhodonna Espinosa to expedite processing of the PEC attendee and team discounts.


And now make the most out of your learning experience by solidifying your core knowledge in strategic account management tools and practices through SAMA's Certification program.


Cancellation Policy

Written refund requests will be honored on or before February 21, 2012. NO REFUNDS will be issued after this date. Substitutions are accepted anytime prior to the commencement of SAMA University. Please be aware that if your replacement has a different membership status, additional fees may apply.